“Our job’s always been to spread the love of peanut butter – and if we can help spread a little love for te reo at the same time, we reckon that’s pretty special.”
- Pic Picot, Chief Peanut Butter Maker
Join in the kōrero, and spread some peanutty joy!
WELCOME TO THE HOME OF THE GOOD STUFF
Pic’s Peanut Butter, that is. If you’re here to learn about our founder Pic Picot and his story, book a factory tour, shop for merch, explore great recipes, or see what we’re doing to help our community and planet, you’re in the right place. If you’re looking to file your tax return, you’re not. Spread yourself around and discover how we’re making Really Good peanut butter and doing Really Good things along the way.
Come visit Pic’s Peanut Butter World
In Whakatū Nelson? Come see where Pic’s Peanut Butter is made. Smell the roasting peanuts, taste your way through the factory, and join the 37,000 visitors who have been through so far. Book a tour, grab a bite at PC Eatery, and pick up treasures for the kids, the dog, and grandma.
Check out our opening hours here.